What UX and UI design actually involve
UX and UI design get grouped in with website design, yet they start in a different place and solve a different problem. Before any visual work begins, we map how a site actually needs to behave: how someone gets from a homepage to a booking form, what a food and drink brand’s menu needs to show before someone decides to order, how a start-up’s dashboard should surface information without overwhelming a first-time user.
That stage runs through research, user flows, wireframes and interaction design, working out the structure and logic of a site before colour, type or imagery come into it. UX design services cover that structural groundwork; UI design services cover what people actually see and touch, the layouts, buttons and visual hierarchy built on top of it. Accessibility sits inside both, since a site that’s difficult to navigate for some visitors is failing a slice of its audience regardless of how well it looks. Get this stage right and the rest of the design has somewhere solid to stand. It’s the same rigour we apply everywhere as a creative agency.
Why it matters to the business behind the website
Good UX and UI work shows up directly in the numbers a website is judged on. A client of our hospitality design work with a booking flow that asks for too much too soon will watch guests abandon halfway through; an architecture practice with a portfolio that’s hard to browse will lose enquiries to a competitor whose site simply makes more sense. Reducing the number of steps between arrival and action is usually the single biggest lever on conversion, and that only happens through deliberate structure and testing, not styling. We treat usability as a business question rather than a design preference: where users hesitate, where they drop off, which parts of a page get ignored.
That’s the thinking behind ui ux web design services done properly, and it’s why clients of our corporate branding work bring us in for internal tools and client-facing platforms alike, not just marketing sites. A site can look striking and still cost a business enquiries if the underlying flow works against the person using it.
Part of the process, not a separate stage
We don’t offer UX and UI as a separate service bolted onto a website build; it’s the stage that shapes everything we design and develop afterwards. Our web design work starts with the same structural questions, so a client briefing us on a new site for a hospitality group or a design-led architecture practice gets one team carrying the thinking from research through to the finished build, rather than handing wireframes to a different contractor halfway through.
As a UX design agency we’re small enough that the person sketching the user flow is the same person building the site, so nothing gets lost in translation between stages. That matters most for start-ups moving fast on limited budgets, where a muddled handover between disciplines wastes time neither side has. Every project we take on includes this thinking as standard, not as an optional add-on, because a website’s structure and its finished design are one job, not two.
Industries we serve
• Hospitality and restaurants
• Corporate sector
• Lifestyle and wellness businesses
• Independent retail
• Creative and cultural organisations
Clients
UX design is the structural stage: research, user flows, wireframes and the logic of how someone moves through a site or product. UI design is what sits on top, the layouts, colour, type and interactive detail a user actually sees and touches. They're sequential rather than interchangeable. We handle both under one roof, so the structural thinking behind a site and its finished look come from the same team rather than being stitched together afterwards.
Cost depends on the size of the project; a landing page needs far less UX work than a booking platform or a multi-section corporate site. Rather than quote a generic figure, we'd rather look at what you're building and give you a proper number. Most projects get a fixed quote within a few days of an initial conversation, covering research, wireframes and the design work itself, so there are no surprises once we're underway.
Timelines vary with scope, but a typical small to mid-sized website runs through research and wireframing over one to two weeks, followed by UI design and refinement over a further two to four weeks, before it moves into development. A larger platform or a start-up building several user flows at once will take longer. We'll give you a realistic schedule before work starts, not a placeholder date that slips.
Yes. Depending on the project we'll run stakeholder interviews, review analytics from an existing site, test prototypes with real users, or all three, before committing to a final structure. For a straightforward brochure site that might be a lighter process; for a booking system or a client portal handling real transactions, testing earlier saves far more time and cost than fixing problems after launch.
Temple is based in Newquay, but most of our clients are elsewhere in the UK, from hospitality groups to architecture practices to corporate organisations with in-house teams. Meetings run over video call as standard, with visits in person where they're useful. Location has never limited who we work with, and remote collaboration hasn't slowed a project down yet.
Often, yes. We'll audit the current site first, looking at where users drop off, which pages underperform and where the navigation or layout is working against the content. Sometimes that leads to a full rebuild; often it means restructuring specific flows, like checkout or enquiry forms, without touching everything else. We'll tell you honestly which approach the evidence points to before recommending either.
Both. Some clients bring us in purely for UX and UI work ahead of an in-house or third-party build, others want it handled as part of a complete website design and development project. Either way the process is the same: research, structure and testing before visual design begins, delivered by the same people from first sketch to final handover.
If your current site is losing people at points it shouldn't, we'd like to talk it through. Get in touch and we'll give you a straight answer on approach, timings and cost.